The following regression model has been proposed to predict sales at a computer store:
y_(-)hat =50-3x_(1)+20x_(2)+10x_(3)
where
x_(1)=
competitor's previous day's sales (in
$1000
s)
x_(2)=
population within 1 mile (in 1000 s)
x_(3)=1
if any radio advertising was used and 0 otherwise.
y_()
hat
=
sales (in
$1000
s) Predict the change in sales (in dollars) when radio advertising was used, all else constant.